University of Portland Bulletin 2020-2021

BUS 509 Strategic Fundraising

Comprehensive view of the current philanthropic/fundraising landscape will be presented, and we will explore the individual and organizational components necessary for fundraising to thrive in organizations. We will explore why donors are important, their motivations for giving, and explore your personal orientation to fundraising. Best practices in annual giving, stewardship programs, and board fundraising efforts will be reviewed.

Prerequisite

BUS 514 or equivalent