University of Portland Bulletin 2025-2026

Management Communication, M.S.

[This program is not currently accepting new students.]

The M.S. in management communication degree requires a minimum of 36 credit hours of communication and business courses. A thesis (with related oral defense) is optional. Students must complete the core course requirements with a minimum B average.

Learning Outcomes:

Students who successfully complete all requirements for a master’s degree in the Department of Communication & Media Studies should be able to:

  1. Demonstrate skilled analysis of communication theory and praxis within the dimensions (ethical, social, legal, technological, relational, and/or cultural) most key to the student’s chosen primary program focus.
  2. Demonstrate appropriate and effective professional writing.
  3. Demonstrate skilled independent decision-making relative to communication research and analysis, including abilities to conduct, interpret, and evaluate the quality of research and analytic designs.
  4. Demonstrate understanding of ethical values central to the communication discipline.
  5. Demonstrate appropriate and effective application of communication theory to oral communication practices.
  6. Demonstrate ability to integrate communication and business scholarship to solve organizational problems.

Performance Indicators:

  • Ability to speak in public settings.
  • Ability to synthesize communication theories and skills with knowledge about business in marketing or human resources.
  • Ability to diagnose and address leadership, team building, interpersonal challenges in work settings.

Management Communication M.S. Requirements — 36 credit hours

Core Courses — 12 credit hours

COM 500/COM 300Research and Writing

3

COM 510Communication Theory

3

COM 533Critical Perspectives on Work, Labor, and Organizing

3

COM 534Researching Organizational Life: Identity, Culture, Voice

3

Program Electives: Communication Courses — 12 credit hours

Select from the following:
COM 502Resist! Activist Communication for Social & Environmental Justice.

3

COM 511Communicating Across Barriers

3

COM 516Media Effects

3

COM 525Radical Relationships: Love, Care, Grief

3

COM 531Intercultural Communication and Identity

3

COM 532Embodiments of Place: Ecology, Trauma, and Belonging

3

COM 535Visual Culture

3

COM 545The Rhetoric of Film

3

COM 581/BUS 581Business Communication

3

COM 599Graduate Thesis Project

3

COM 581 (Business Communication) must be completed unless the student can demonstrate professional level competence in business communication. With the approval of the advisor, other courses in communication and business may be substituted for those listed.

One time course offerings, designated COM 591, may fulfill the elective requirements. Please confirm eligible yearly course offerings with the program director.

Thesis Option

If a student chooses to write a thesis, 3-6 credit hours of COM electives may be used for the thesis, COM 599.

Program Electives: Business Courses — 12 credit hours

In consultation with their graduate program advisor, students select twelve credit hours of business electives from the following:

One time course offerings, designated BUS 591, may fulfill the business elective requirements. Please confirm eligible yearly course offerings with the program director. BUS 591 electives taught in the past include: Strategy and Competition in the Experiential Economy, Creativity, Innovation and Human Centered Design, Designing Innovative Brands that Resonate with Customers, Gaining Customer Insights: Qualitative and Ethnographic Research Methods.

Human Resources Track

Select four courses from the following:

BUS 511Cross-Cultural Management and Ethics

3

BUS 512Leadership and Higher Level Management

3

BUS 513Social Responsibility in Organizations

3

BUS 515Management of Nonprofit Organizations and Social Ventures

3

BUS 523Negotiation and Persuasion Strategies

3

BUS 541Human Resource Management

3

BUS 544Managing Innovation and Technology

3

One time course offerings, designated BUS 591, may fulfill the elective requirements. Please confirm eligible yearly course offerings with the program director.

Public Relations/Advertising Track

Select four courses from the following:

BUS 517Marketing for the Nonprofit Organization

3

BUS 520Applied Marketing Strategies

3

BUS 521Consumer Behavior

3

BUS 522Marketing Research

3

BUS 523Negotiation and Persuasion Strategies

3

BUS 524Brand Promotions Management

3

BUS 526Marketing for Sustainability

3

BUS 544Managing Innovation and Technology

3

BUS 571New Venture Creation

3

Total Credit Hours: 36